Let’s face it, in today’s world more people will visit your online showroom (website) than will ever walk through your doors! Make sure you are ready to make it a good experience for them, giving them the chance to be informed and able to engage with you as if they were right in front of you. Remember it takes seconds for a consumer to walk in and out of your online office.
Build your website on the following principles:
1. TIDY and CLEAR
2. EASY TO NAVIGATE (USER FRIENDLY)
3. USE THE 3 CLICK RULE
4. USE BAITS FOR GETTING USERS INFORMATION
5. MAKE EFFECTIVE USE OF SEO
6. KEEP IMPROVING AND UPDATING
(contact me if you need me to elaborate further on any of these principles)
All companies nowadays are relying entirely on their website for generating leads, making sales, or as a means of communications between the consumers and themselves. Once the website is up and running make sure everyone in your company is familiar with every page, every button, every option, every click.
Having said all of the above, the last and final thing to take notice will be discussed at a later blog post, and that is to be able to turn Leads into Sales.
This is the final piece of the puzzle to be able to get ahead, and keep going. Build yourself a team that will give you the best possible conversion rate of leads to sales, generating income for your organisation/company (read more on this topic in the upcoming article)…
I hope you have found this topic interesting and useful. What do you think about it? All feedback and comments are welcomed.